Meet Sandra

My motto is: “Our greatest success in life is often found in helping others succeed.”

I was born in 1962 into a family of seamstresses. My grandmother worked for the Charles Curtain Company from 1946-1980, and it was my grandmother who taught my mother how to be a wonderful seamstress. As a young girl, living around these ladies, I took to sewing like a duck to water. I loved fabric! I loved touching it, cutting it, putting patterns together, and standing back to judge the effect.

In high school, I took a drafting class and it was there I learned more about how to build things. It was there I learned that drafters had to be part artist and part builder. And that was ME!

So, I think that is why in the 1980s, I was drawn to my first job at Joske’s Department Store as a fashion and display merchandiser. The artist in me was attracted to fashion, but what was really pulling on me was something deeper. I loved the construction—how the clothes were made, but I didn’t know it then.

Once I graduated from El Centro College with a degree in Interior Design, I opened a wallpaper and drapery shop for a group of investors. It had a workroom in the back where people folded, measured, cut, and put together huge amounts of draperies. It was then that I fell in love with all aspects of fabric—bedding, upholstery, and the construction of curtains to hang on very large windows. Here was a job that pulled on my draftsman skills, and I loved it!

I went on to be promoted to outside sales for the investor’s sister company, Decorator’s Drapery Workroom. It was during those years that all my talents seemed to come together—my talent for sales, my talent for measuring and taking dimensions, my talent as a draftsman for pulling together all that I needed to know to build curtains—just like my grandmother did. Plus, I became proficient at estimating the total costs for large jobs, which in turn, enabled me to feel confident enough to open my own business: Serendipity Designs.

Now I hold seminars for design firms in the Dallas area. I speak about the latest trends and I give tips on how a designer can be the best at what they do. I also speak twice a year at El Centro College where I inspire students to keep growing in their field. I’m also a part of a network called “The Pride at Collin College” which consists of people who brainstorm and pool their knowledge to help improve the curriculum for design at Collin College.

Primarily, now my job at Serendipity Designs is to be a team player. My job is to think of as many ways as I can to help you make your projects look fabulous. Interior design is one of the most fun, most creative fields out there, and maybe with my experience, I can offer you something you haven’t thought of before. One of the ways I can help is to show you how to get your drapery, bedding and upholstery pulled together in a timely way. Knowing where to go and how to get it done quickly is one of the things I do best.

I would love to help you with all of your design needs because when I help you become successful, I’m successful too!
Sandra has worked for me on projects for my own Interior Design business additionally on my personal projects. It was truly a seamless collaboration where she easily became part of the design team all the while protecting my sources. She truly knows how to listen to her client’s ideas and develop them into something well beyond their expectations. She pays attention to the big picture, as well as, the smaller details.”
Julie Waters, Owner, Love & Water Interior Design
“I have had a wonderful experience working with Sandra! Her casual and confident approach has been such a blessing. Her attention to detail is unparalleled, and the product she delivers is AMAZING!”
Hillary Gilbert
“As a design firm, it is our goal to build lasting relationships with our clients. Sandra helps us accomplish this on a daily basis. She is hard-working, professional, and prompt. She is committed to helping us provide our customers with timeless inviting designs. We appreciated the effort she puts into each and every job”.
Kimberly DiNota, Design Manager, Curated Design Partners
“It is my privilege to recommend Sandra Moore. She is a tremendous resource. As a professor of Interior Design and a designer, I find the resources she provides for clients as well as students of the field of Interior Design a great asset to someone seeking window coverings or any type of soft goods”.
Anita P. Watson, ASID, RID, Adjunct Professor of Interior Design, El Centro Community College
“I had custom drapes made for my master bedroom.  Sandra was wonderful to work with.  She considered my budget and even suggested the black-out option. The drapes look awesome, the black-out is great when napping during the day and the drapery rods are top quality. I look forward to working with her again soon”.
Betty Flowers
Sandra at Serendipity Designs makes our jobs so much easier! Her expertise in drapery and upholstery workroom services, coupled with her design-savvy, helps us to create beautiful custom pieces that keep our clients happy.  Sandra is a great problem solver when we have tricky design challenges, and her service is unbeatable!
Rachel Buxkamper, TATE|studio


Interior design is one of the most fun, most creative fields out there, and maybe with my experience, I can offer you something you haven’t thought of before.

Recent Works

Go to Top